SCALING MT. LONGONOT

I promised to post the full documentary from our latest trip up Mt. Longonot on December 2014. I finally uploaded the video and here is a look at the entire trip up the crater.

Enjoy!

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Scaling Mt. Longonot

I promised to post the full documentary from our latest trip up Mt. Longonot on December 2014. I finally uploaded the video and here is a look at the entire trip up the crater.

Enjoy!

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Creating Local Video Content with Mobile in Mind

A recent ComScore report has, for the first time, shown that mobile device users have exceeded the amount of users who exclusively use desktop computers. The report shows March 2015 as the month when this shift of Internet usage took place.

For the past few years now, the rise of mobile has been well documented and its immense popularity took a major turn last year (2014), when app usage surpassed desktop usage, signaling a change in how online content was being consumed.  Just a year ago, the percent of desktop-only Internet users was nearly twice (19.1%) that of mobile-only users (10.6%).  This report shows just how big of an impact mobile is going to become.

Digital video is also being affected by this shift towards mobile with mobile video viewing on the rise. Slightly below half of smartphone and tablet users watch video on their devices, with about 1 in 10 doing so daily.

YouTube remains the #1 online video destination, with 159.5 million desktop viewers in December, 2014. The popularity of professionally and semi-professionally produced content on YouTube Channels continues to drive engagement on the platform, with VEVO ranking as the #1 channel with 44.2 million viewers, followed by Disney/Maker Studios (42.6 million) and Fullscreen (36.9 million). VEVO also led the Top 10 YouTube Channels with 15 videos watched per viewer in December 2014.

 

There is no doubt that these U.S. statistics are a reflection of the bigger picture in other parts of the world including right here in Kenya. The local trend has been one of mobile-first where more and more people are accessing the Internet with smartphones. We are seeing major players like Safaricom offering cheap and affordable smartphones and tablets, some of which are going for less than Kshs. 10,000.

Having this ‘mobile-centric’ approach when creating online visual content will help one better target the market in order to get the best returns.

Here at E-LABZ, we aim to do exactly that – study the market trends and see what works best for our clients when it comes to creating online visual content that gets the most bang for our clients’ buck.

For all your video and photography needs:

Email:  david@e-labz.info

Call:  254-721-783-420

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VIDEO: Unboxing and First Impressions with the Tecno Boom J7

I recently shot and edited the unboxing of the Tecno Boom J7 after the success of our first unboxing of the Infinix Hot.

It took a while to set up the lighting in order to get the device visible considering the indoor environment was dimly lit. I used two lighting sets and occasionally brought out the reflector.

All in all, I got my second unboxing shot and edited on time for the client. This experience has given me an opportunity to improve my lighting on set and determine what works and what doesn’t when it comes to shooting unboxing videos.

Enjoy!

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VIDEO: 9 Composition Tips from Steve McCurry

Steve McCurry is one of most iconic voices in contemporary photography with a career spanning more than 30 years.

As you can imagine, his experience in photography is invaluable. Here are 9 photo composition tips from McQurry that every aspiring photographer ought to keep in mind:

1. Rule of Thirds – This rule states that you should always position important elements along the lines on your camera grid.

2. Leading Lines – Use natural lines to lead the eye into the picture.

3. Diagonals – Diagonal lines create great movement.

4. Framing – Use natural frames like windows and doors.

5. Figure to Ground – Find a contrast between subject and background.

6. Fill the Frame – Get close to your subjects.

7. Center Dominant Eye – Place the dominant eye in the center of the photo. This gives the impression the eyes follow you.

8. Patterns & Repetition – Patterns are aesthetically pleasing. But the best is when the pattern is interrupted.

9. Symmetry – Symmetry is pleasing to the eye.

Remember that the composition is important, but rules are meant to be broken. So enjoy yourself, photograph in your own way and style.

 

 

David Gitonga

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VIDEO: Natural Light Portraiture with Karl Taylor

For beginners, natural light portraiture can be difficult to crack, largely because of the difficulty in controlling light.  However, there are other things to consider beyond light that can also affect the look of your images.

In this video, Karl Taylor looks at the importance of posing the subject right, the choice of lens, choice of aperture, lighting the subject, and the environment. Karl offers some great insight into what makes great natural light portraitures great.

Enjoy!

 

 

 

 

David Gitonga

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VIDEO: Steve McQueen – Stagnant

Camera movements can greatly enhance the look and quality of your shots. However, with so much emphasis on camera movements these days, it is easy to forget that static shots can also be a powerful way of telling a story. Rather than insisting on employing, or saturating, a film with lavish, complex, slow dolly or handheld movements, why not simply leave the camera be?

As you check out the video below, notice how these static shots all one to fully absorb the moment. These shots are especially great when you need to help viewers absorb gruesome struggles and extreme distress of the character. McQueen often lingers  on these moments for extended periods of time leaving the camera motionless. Viewers cannot escape the moment and are forced to endure every second of it, and feel the intensity, pain, anger, or frustration of the character.

Enjoy!

 

 

 

David Gitonga

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VIDEO: Interview with Mbugua Njihia, CEO, Symbiotic

I got to interview Mbugua Njihia, CEO of Symbiotic, at his office located in Nailab. The interview was interesting and I got to try out a new approach to editing that I have been dying to experiment.

I shot the interview with two cameras and used the huge windows at Nailab as the main light source. The interview setup took about 20 minutes and the interview lasted for about 15 minutes.

Hope you like it.

Enjoy!

 

 

 

David Gitonga

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VIDEO: Interview with Loren Bosch, Head of Managed Services, Access Kenya

I recently got to shoot an interview with the head of Managed Services, Access Kenya, Loren Bosch.  The interview took place at the Access Kenya head office on Purshottam Place, Westlands.

The setup was simple since we had a short time to set up the equipment and go through all the questions. We had only 15 minutes, but that was enough time to cover all the 10 questions.

I decided to edit the interview as a question and answer and cut out the interviewer to give it a more ‘corporate’ feel while also cutting out unnecessary content.

Here is the interview.

Enjoy!

 

 

 

David Gitonga

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VIDEO: Martin Scorsese Shot by Shot of ‘Cape Fear’

How do you shoot a scene and permeate the audience’s psyche? What makes a scene so realistic that you can watch it over and over again?

Martin Scorsece is one of director’s who has been able to bring out such level of realism in his work. While he has been criticized for the violent content in his films, he has successfully been able to create hyper creative, and sometimes violent, images by use of ultra quick shots, unsettling angles, and zooms in his work.

Here is  a shot-by-shot look at a scene in one of his earlier movies, Cape Fear, and how is expert camera work is brought out beautifully.

Enjoy!

 

MARTIN SCORSESE Shot By Shot from Antonios Papantoniou on Vimeo.

 

 

David Gitonga

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